When you plan and organize yourself effectively, you can significantly reduce the time and effort required to achieve your goals. Increased productivity at work through better planning and organization of work will lead to a happier, more rewarding, and prosperous work life.

This workshop addresses a proven approach to individual productivity that covers the fundamentals of planning, organizing, with particular attention to personal time management and productivity drivers.

• Understand the key drivers of a marketing strategy
• Acquire a good working knowledge of marketing, along with practical skills, techniques and tools to plan and implement campaigns
• Discover insights to identify, evaluate and solve problems
• Explore the importance of a marketing strategy and learn the key steps towards developing an effective marketing plan
• Understand the importance of branding and corporate identity
• Recognize the relationship between marketing and communication
• Uncover practical insight into the mechanics of advertising and the media mix
• Evaluate, understand, modify or create a marketing plan for your organization
• Best practices of a market driven business approach
• View customer relationships and diver how these relationships can be affective by the internal systems of your organization

Below is an example of the course content. The content can be ‘tailored’ to meet the exact requirements of the client.

Day One
Introduction to business writing
·         Grammar used in professional business writing
·         The documentation triangle
·         The four stages of writing
·         The art of good writing
Professional language
·         The difference between U.S. and U.K. language
·         Using simple English vocabulary for clarity
·         Removing unnecessary words and phrases
·         Using sentences and paragraphs
·         Punctuating appropriately
·         Vague or specific
·         Negative or positive language
Building the main body
·         Making the main purpose clear
·         Writing concise openings
·         Writing pro-active endings
·         Logic and sequence
·         Correcting poorly written letters

Day Two
E-mails
·         Appropriate use of e-mails (when to make a telephone call instead)
·         Common problems associated with e-mails
·         Writing skills for drafting e-mails
·         Attaching files to messages
·         E-mail ‘accessories’
·         E-mail security policies
Memos
·         The role of the internal memo
·         Writing the text of a memo
·         Common problems associated with memos
Faxes
·         Faxing business correspondence
·         Using reference numbers on documents
Referring to business correspondence by telephone

The foundation of our training is anchored in activity-based experiential learning. This methodology takes into consideration different learning and communication styles, and more importantly language and cultural differences. It is through active participation that the adoption and application of theory is expedited. Our training team pays careful attention to planning and designing effective instructional methods essential for the transfer of knowledge. It is the creative skill of our management trainers and consultants that reveal untapped skills of the delegates through:
• Group discussion
• Individual and syndicate activities
• Individual and group tasks
• Case studies
• Role plays
• Audio and video evaluation
• Action planning
• Experiential learning games
• Presentations
• Assessments